Category Archives: focus groups

Discovery, aka information gathering, phase is almost complete

It’s been a long and fascinating couple of months, gathering up and facilitating the collection of all the information iFactory needs to figure out everything that EVMS is and does and what will go where in the new site. Their … Continue reading

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iFactory team returns for more focus groups

Tomorrow and Thursday, Pete and Dave of iFactory will be back on campus for more focus groups and a couple of meetings for specific purposes. We have four more focus groups scheduled – two for patients and two for general … Continue reading

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More information-gathering: Personas

As part of the discovery process for the website project, we are working on a Project Profile, which will provide iFactory with detailed information about our site needs. One part of that is developing personas. From An introduction to personas … Continue reading

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What a week – wrap-up of marathon website meetings

We would like thank once again the 90 or so faculty, staff, students and post-graduate trainees who met with the iFactory team this week, and to everyone who took the time to complete the survey. With 19 focus groups and … Continue reading

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Focus groups uncovering hidden gems

The focus-groups-and-interviews phase of the website discovery process is now about half over. While some of what we’ve heard is familiar, we are uncovering some wants and needs that we, and even the departments that provide the website content, would … Continue reading

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Discovery phase: Focus groups and interviews

A big part of the discovery phase of the project, where the iFactory team obtains information about the needs, wants and preferences of our website audiences, will be the focus groups and interviews that will take place during the week … Continue reading

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